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Arros QD restaurant interior — dramatic setting for product launches and brand events in London
Product Launches & Brand Events

A launch deserves a stage

Private spaces in the heart of London W1. Michelin-starred food. A setting that becomes the story.

Product Launch Venue · London W1

Where the product becomes the moment

Arros QD brings together the drama of live fire cooking, award-winning food, and spaces built for storytelling. Whether you're launching to press, partners, or your best customers — we give you an environment that signals ambition before the first slide.

The Main Dining Room

Your launch on the main stage

Exclusively yours for the evening. The theatrical wood-fire kitchen as your centrepiece — the drama built in, the press shot taken care of. Up to 56 for a seated reveal dinner, or 80 for a standing reception with canapés and cocktails.

Up to 56 seated · 80 for receptions
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Your launch on the main stage
Cocktail reception with character
The Fuego Bar

Cocktail reception with character

A semi-private lounge adjacent to the main dining room. Natural light by day, dramatic ambience by evening — perfect for pre-dinner brand activations, product showcase stations, or an intimate after-event gathering with key press and partners.

Semi-private · flexible
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The Private Dining Room

Briefings and close-circle reveals

Glass-walled and intimate on the first floor. Ideal for a press preview, an investor reveal, or an exclusive showcase for your most important audience. The setting signals intent before a word is said.

Up to 20 guests
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Briefings and close-circle reveals
Why Brands Choose Arros QD

More than a venue

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A story built in

Chef Quique Dacosta, three Michelin stars, live fire cooking. Your launch gets a narrative, not just a room.

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Fitzrovia, W1

Walking distance from Soho, Oxford Street, and the heart of London's press and creative industries.

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Flexible formats

Cocktail reception, seated dinner, hybrid reveal — we design around your agenda, not the other way round.

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Visual-first spaces

The wood-fire stove, the glass-walled dining room, the dramatic interiors — built for the camera roll.

Let's Make It Happen

Plan your product launch

Tell us your date, your audience, and your ambition. Our events team will design something your guests won't find elsewhere.

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